Investing in a live experience for your brand also means investing in a tremendous opportunity to create content. Effective content creation extends far beyond the activation itself, allowing your brand to interact with millions of consumers online before, during and after your program. Our team provides strategic road mapping for content development as well as production itself, with deliverables including social media vignettes, sizzle reels, time lapse edits, influencer spotlights, infographics, blog posts and more.
As consumers began to turn away from separate GPS devices, Garmin needed a partner to change consumer perceptions of their brand and drive sales for their new fitness products at retail.
Achieved a 9% lift in sales in covered stores versus non-covered stores over four months, which translated into a 198% return on GoPro’s original program investment