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Search Marketing

Search Marketing is a catch-all term that includes Search Engine Optimization (earning traffic through quality content) and Search Engine Marketing (buying traffic through paid ads and keywords). At BDS Digital, we specialize in all things search-related to help your brand take advantage of Google’s algorithms and compete for clicks.

Through content writing, keyword research, pay-per-click advertising, Google AdWords, cost-per-click analysis, and much more, you can improve your chances of being ranked organically, and also introduce your brand to a target audience of consumers. Search marketing is typically a long-term strategy, but the end rewards are always worth it.

Search marketing isn’t a set-it-and-forget it strategy, especially when it comes to paid advertising. You need to constantly assess the ROI of your campaigns to identify potential optimizations, areas of improvement, and opportunities to grow your influence. If you want your brand to make a bigger impact on the internet, contact BDS today.

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Driven By Innovation

Digital transformation is the future of customer experience, and companies that don’t embrace changing technology will get left behind.

Andrew Catapano
Chief Digital & Marketing Officer

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Integrated Digital Solutions

With every single click, impression, and purchase, consumers leave a footprint leading to information that brands & retailers can use to transform & influence the entire buying journey.

IoTrace™
Connects all of your interactive displays and devices, across all global retail locations, and centralizes them on one stunning platform.

Brandfluencer™
Build buzz around your brand in the most authentic way possible: through trusted experts that have highly engaged, nano-sized social followings.

eCommerce DTC
Websites
No retailer is complete without a user-friendly website that’s easy to navigate and shop from. Otherwise, you’re leaving potential profits on the table.

Online Consumer
Campaigns
Consumer retention is key in the retail industry, so keep your loyal brand fans engaged with always-evolving consumer campaigns and digital product offers.

Search & Paid Media
There are literally millions of online retail websites out there; how will yours compete with the competition? With SEO, we’ll help you make your mark.

Content Creative & Development
Although many things have changed, content is still king when it comes to digital marketing. Keep your customer engaged and always coming back for more.

Video Production
If a picture’s worth a thousand words, imagine the story a video can tell. Amp up your online presence with industry-leading video production capabilities.

Retail Technologies &
Apps

Mobile technology and apps provide a platform for on-the-go interaction that might be missing from a traditional brick-and-mortar retail environment.

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