The Channel Marketer’s Guide To Brand Shops

Brand Advocacy solutions

Many marketers refer to Brand Advocacy as the “holy grail” of customer loyalty. It’s more than just an affinity towards a specific brand – it’s a deep emotional connection to a product or brand that makes you want to buy it over and over again, plus share your fandom with others.

For us at BDS, we’ve bottled up all the great things that Brand Advocacy is and provide it as a marketing and sales solution for our clients.

We hire for the right brand fit, train on both hard product and soft selling skills, and develop employees in their careers to be able to not only represent, but share their love of the brand with customers and store associates. In turn, those customers and store associates continue paying the brand love forward by sharing their positive experience with others.

Building teams that possess the qualifications and skill sets to represent our clients starts with attracting talent that is dynamic, finding candidates that thrive on building relationships, and discovering individuals that possess a passion for educating and evangelizing the products and technology we represent.


As consumers began to turn away from separate GPS devices, Garmin needed a partner to change consumer perceptions of their brand and drive sales for their new fitness products at retail.

Garmin Case Study

Achieved a 9% lift in sales in covered stores versus non-covered stores over four months, which translated into a 198% return on GoPro’s original program investment

Go Pro Study

Increased mind share and market share for De’Longhi’s brands in retailers nationwide executed by a full-time Market Development program.

De’Longhi Case Study

  • Solutions

    Our experts employ a variety of methodologies to derive the maximum insight from diverse data streams.

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    As an extension of your brand, customer and associate engagement experts focus on driving the results you want.

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    Our team will help you to optimize online marketing channels, websites, and social media pages to drive
    in-store sales.

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    Exciting customer experiences that extend your brand’s influence beyond retail.

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    Break Fix and Merchandising specialists ensure your displays and products are ready to meet your customers.

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    Professional installers build cutting-edge shopping environments that provide memorable experiences for your customers.

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