This is the age-old question we explored in our new white paper
“Great Consumer Expectations.” Through consumer surveys and carefully conducted research, we’ve gleaned some valuable insight into the minds of modern-day shoppers. Explore our findings in the white paper below.
MANY RETAILERS ARE ASKING THEMSELVES:
important are physical stores to our customers?
comprises a great retail experience for our target audience?
can we motivate our target audience to shop with us?
The Great Consumer Expectations study offers guidance for retailers as they plan their 2018 strategies. The study is based on a survey of 1,117 retail shoppers. Questions focused on what they expect from retailers today and in the future. The expectations are high but, for those who get it right, the reward can be greater than ever.