Four Reasons Your Company Should Use Brand Advocacy Services

09.28.2016 Articles

What if we told you that your company could add hundreds of trained sales representatives to promote your brand, without having to hire a single person? With BDSmktg’s Brand Advocacy Services, not only is this possible, but it could change the course of your company going forward!

Here are four reasons why your company should consider Brand Advocacy:

1. Market Insights and Development

Increasing market share within a specific industry can be a daunting task, and it can only be accomplished when market insights and analysis are present before, during, and after retail campaigns. Strategic planning, retailer relationship development, market intelligence, competitive tracking and customer insights are necessary for any type of retail promotion, special event or road show. At BDS, our Market Development Managers provide these crucial insights so you can not only generate more sales, but also make informed business decisions in the future.

2. Highly Trained Ambassadors

Brand Advocacy is only effective if the staff promoting your brand has a deep understanding of your products or services. Only then can they influence consumer brand preference and make recommendations. BDS’ Brand Advocacy Services offer small group training, informal one-on-one training, as well as product, brand and sales training that ensure a proper representation of your company and products.

3. Increased Sales

Market insights and well-trained ambassadors are only half the battle. Your strategic planning may be flawless and your sales reps may know all there is to know about your company, but they also need to be able to sell. BDS’ Assisted Sales Representatives are hired, in part, based on their passion for engaging customers, delivering memorable shopping experiences and closing sales. Increased sales are a huge perk when it comes to Brand Advocacy, but only if your representatives are well-trained, personable and act as an extension of your brand.

4. Dynamic Retail Environments

At BDS, we understand that the environment is every bit as important as the people when it comes to the customer experience. That’s why we offer a Brand Shop solution within our Brand Advocacy Services that allows you to deliver the best possible shopping experience for your customers. You make the rules here, too! Penetrate a single market, or go nationwide. Set up shop temporarily, or permanently. Regardless, BDS’ experts manage the entire process: from location selection, to design and build, to staffing.

Brand Advocacy is essential for any company looking to gather market insights, acquire brand ambassadors, increase sales and create dynamic environments for consumers. However, not all Brand Advocacy services are created equal, and not all of them work. Don’t settle for a few online bloggers when it comes to promoting your biggest investment. Get Brand Advocacy Services that give you real results by contacting BDS!